One of the largest active sports consumer expo in the country
Attendees are 60% male, 40% female
83% of participants are between the ages of 25 and 54
Over 50% of participants have a household income greater than $75,000
Only expo in these markets geared specifically toward the endurance sports athlete
Late winter/early spring dates provide an ideal time to reach people as they plan their season
Average consumer experience time is 3.5 hours
Full scale PR campaign
Cards and posters distributed at retail shops, gyms, fitness centers and events
Advertising and editorial coverage in regional newspapers and publications with a focus on endurance sports
Social Media Marketing via Twitter and Facebook
Email blasts and co-promotions done with the exhibitors attending event
Online race event calendars
Free Consumer Seminars
Participating vendors can apply to provide free consumer clinics and workshops. Expected clinics to be held include performance testing, training tips, coaching sessions and product demonstrations. There will be four sessions going on at the same time in one hour blocks for both days of the expo. The consumer clinics will be chosen based on their merit and value to the attendees.
Want to be in the ESE Goodie Bags? Want to reach 1,500 cyclists, runners, and triathletes but can't make it to exhibit at the expo? Or you just want to make sure that the first 750 coming through the door each day get your info? Then for just $150 per show you can be added to our goodie bags.
Participating Companies & Organizations
Coaches and Personal Trainers
Nutritional, Drink and Supplement Providers
Sports Medicine and Physical Therapy Practitioners
The Endurance Sports Expo - Fredericksburg scheduled for January 30-31 has been postponed. Stay tuned for additional info.